ALS Association says Anthony Senerchia, 46, died on Saturday Social media phenomenon raised money for degenerative illness Two women get doused during the ice bucket challenge in Boston in 2014 to raise funds and awareness for ALS. The ALS Association says a man credited as one of the co-founders of the viral “Ice Bucket Challenge” that swept social media in 2014 has died after a years-long battle with the condition known as Lou Gehrig’s disease. Anthony Senerchia was 46. The Anthony Senerchia Jr ALS Charitable Foundation website says the Pelham, New York native died early on Saturday. In a video released by the ALS Association, Senerchia’s wife, Jeanette, discusses how she helped launch the challenge by dumping a bucket of icy water on herself in 2014 and posting the video to Facebook. The challenge really took off when it reached friends of Pete Frates, a former baseball star at Boston College who was also fighting ALS, a condition also known as motor neurone disease. Senerchia’s bucket was put on display at the Smithsonian’s National Museum of American History in Washington last year. Source
